López Iglesias M, Carreño Villada JL, Díaz-Chica Óscar. Persuasive consumer relations in the digital society and participatory culture. RMd [Internet]. 2023 Apr. 11 [cited 2026 Nov. 10];5(2):41-55. Available from: https://revistamultidisciplinar.com/index.php/oj/article/view/141